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Crowdsourcing is a practice of obtaining ideas, services, or content by soliciting contributions from a large group of people, typically via the internet. In academia, crowdsourcing is studied within the fields of innovation management, collective intelligence, and open innovation. Researchers investigate the methods and platforms used for crowdsourcing, including open innovation challenges, idea contests, and crowdfunding platforms, to harness the collective wisdom and creativity of diverse participants. Crowdsourcing applications span various domains, including product development, market research, content creation, and citizen science. By leveraging crowdsourcing, organizations can access a global talent pool, accelerate innovation cycles, and address complex challenges more efficiently and cost-effectively. Academic studies on crowdsourcing also explore its impact on creativity, collaboration, and organizational learning, as well as ethical considerations and best practices for engaging and incentivizing participants in crowdsourcing initiatives.

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