The two primary types of photography used in e-commerce are product photography and lifestyle photography. Product photography focuses on capturing clean, clear images of products against a neutral background, highlighting details and features without distraction. This style is essential for product listings and catalogs. Lifestyle photography places products in real-life contexts or settings, illustrating how they can be used or worn, which helps potential buyers visualize the products in their own lives. Both types are crucial for creating engaging online shopping experiences, providing customers with a comprehensive view of the products.
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