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Photorealistic Product Displays: The Magic of AI in the Digital Age

Table of content

    Use State-of-the-Art Software and 3D Casting Tools: Utilize state-of-the-art software and sophisticated 3D rendering tools to create realistic product displays.

    Using these tools, you can transform 2D photographs into realistic and visually appealing 3D representations of your things if you start with 2D images.

    AI-Driven Realism: Use AI technology like 3D product configurators to enhance simulation by incorporating it with modern technologies. AI aids in the creation of intricate features and textures that give product presentations more realism.

    Investigate modification Software: Seek product display-specific modification software. This makes it possible to display different hues, changes in design, and little details, providing potential buyers with a dynamic and engaging experience.
    Dynamic Viewing possibilities: Provide 3D image rendering tools that let users examine aspects that can be customized and view items from various perspectives, giving them a thorough and interesting knowledge of the product.


    Think from the point of view of a customer who’s browsing products on an e-commerce website. What would they look for while selecting the product? They will read the product description, see the reviews, and view the product images. What we have to do is- think innovatively to ensure that the customer is thoroughly impressed with the images and videos in 3D.

    One way to make your e-commerce product extremely attractive is to show photorealistic product displays. They truly make your product come to life on your customer’s computer screen. It shows how your product will look in real life to give the customer a better idea about its size, shape, and overall appearance. For example, a person buying a piece of furniture would like to know how it will look when installed in their living room.

    But is it difficult to create photorealistic product displays? Well, it used to be, but not anymore. The process can be done faster and better by a smart AI tool like a 3D product configurator. Let’s explore how AI is changing the way photorealistic product displays are created through 3D rendering. 

    What are Photorealistic Product Displays?

    Have you ever seen a 3D drawing that looks so lifelike that it’s impossible to say that it’s a drawing at first? That’s exactly what photorealistic product displays strive to do. They create a very realistic rendering of a product to give the customer an idea of how the actual product will look like. It’s done using 3D rendering tools like 3D product configurators. 

    Through this, your customers can see the product from every angle, as if it’s real. If your product comes in 10 colors, you can easily enable the customer to see all the colors in the product displays. Earlier, brands would have to actually shoot the product’s photos in multiple colors, light settings, etc., but now it all can be done virtually.

    You can expand this idea to videos as well. Using retAIl video production tools with 3D image rendering, you can create beautiful videos of your products from all angles that are highly realistic. For example, imagine that a customer visits an e-commerce page of a furniture company. They can view a video about how the cupboard will look from all angles in a small video. This will surely impress the customers and make them want to buy your products.

    How to create photorealistic product displays?

    Photorealistic product displays are created using various software tools and 3D rendering tools. Modern tools can help you create highly realistic product displays in 3D with the help of AI. If you have 2D images of your product- you can create beautiful images of the same product in 3D through these tools. You will find customization software for products that will let you display various colors, design changes, and other minor variations in your product on e-commerce websites. 

    Can AI Be Used for photorealistic product displays?

    In many ways, AI has changed this industry. AI is the rage these days in the design industry, particularly in 3D rendering. In the last many years, AI has grown increasingly reliable and intelligent. A human would need to invest a great deal of time and energy into perfecting the minute details that contribute to the realism of the image if they were to build a photorealistic display. That task can be completed quickly because of AI.  

    3D rendering is the art of creating realistic 3D images. AI can help the designer do this job quickly with its ability to create designs faster and more accurately.

    The Benefits of Using AI for 3D Image Rendering

    Why should we use AI for 3D product configurators? Here are the top 3 benefits of using AI for rendering 3D images for hyperrealistic product displays.

    1. Speed

    If a designer is working to create a 3D image, they will need to spend a lot of time in replicating the details exactly like the original product. But a 3D product configurator can do it a lot faster. A designer can monitor the process and make changes to the final design if needed.

    2.  Personalized Designs

    When you’re using AI to create 3D designs, you can make changes quickly and as many times as needed. When you have customization software for products, you can use it to create different designs. Then, you can take a call about how they look from the customer’s point of view.

    3. More Realistic Images

    When a human works on a task, the possibility of them missing to incorporate some detail is always present. But when you use AI to create 3D images, it will give you a more realistic image because of its ability to grab every detail accurately. Sure, there could be some glitches here and there. But when a human designer works closely with AI, we can get the best of both and create more realistic product images faster. You can use a retAIl video production tool to create a small video of your products from different angles.

    4. Efficiency

    When your designers have the help of an AI tool, they can get more work done in less time. This happens because the AI takes care of all the repetitive work and the tasks that can be done without human intervention. Designers can focus on what they do best- thinking creatively and innovatively to create more realistic product displays that will help customers see how your product will look in real life.

    Top AI Tools That Can Be Used for 3D Image Rendering

    Here are some good AI tools that can be used to create 3D images of your products.

    1. Rubick.AI

    Why choose a tool that only does 3D image rendering when you can do everything in one place? This tool by lets you create a customized e-commerce catalogue through the power of AI. This tool helps you build excellent 3D models of your products through its powerful AI. What you can do is- take a 2D photo of your product and turn it into a hyperrealistic 3D picture through this tool. Customers can interact with the 3D image so that they get an idea of how the product will look when it actually arrives. Apart from this, the suite has multiple features like-

    • Text analysis
    • A+ content
    • Cataloging Automation and so on.

    2. Luma AI

    Luma AI is another option that you have for 3D image rendering. Basically, you take a 2D image of your product, and Luma AI will turn it into a photorealistic 3D image. You can also create 3D videos using this tool.

    3. Spline AI

    This tool also takes 2D objects and creates very realistic 3D images. You can also turn your products into 3D, along with textures and animations. All you need to do is give specific prompts to the AI tool, and it will turn your image into 3D accordingly. Basically, you want to ‘describe’ what you want for the AI. It takes in the typed descriptions and creates a 3D image to help you make your products more lifelike to your customers.

    Wrapping Up

    Every company wants their customers to have the best experience. This can be done in stores through polite salespeople and attractive displays. But what can a seller do when they are selling products online? AI has created so many opportunities in this area, and this is one of them. Photorealistic product displays make the customer feel like they are in a store. These photos are 3D and so realistic that your customer will definitely be impressed. AI has completely transformed the way we do this by making the process faster, the designs more precise, and the product more attractive for the customer.

    Monica Gangadrapal

    Monica Gangadrapal

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