The 5 pricing techniques include: 1. Dynamic Pricing: Adjusting prices in real-time based on demand and other factors. 2. Freemium Pricing: Offering basic services for free while charging for advanced features. 3. Premium Pricing: Setting high prices to signal quality and exclusivity. 4. Discount Pricing: Offering reductions from the standard price to attract customers. 5. Price Discrimination: Varying prices for different customer segments. These techniques help businesses attract diverse customer segments and maximize revenue across different market scenarios.